Author Archives: Jaclyn Crawford

The Importance Of NAP For Contractors

The number one must-have and do for your contractor business to thrive is to make sure that your contact information is accurate, consistent, and prominent; it’s all part of search engine optimization that everyone is always talking about. It’s imperative that your name, address, and phone number, or NAP, are exactly the same in spelling and format every place it appears on the web; from Bing, Google Maps, Yahoo, and near me searches to contractor review sites and your website.

Are you looking for more leads in your area? Sign up with CraftJack today to start connecting with interested homeowners near you!

CONTINUE READING

Video: Are Leads Guaranteed Jobs?

It’s important to know where you can go to connect with homeowners looking for your services. This can be done in many ways. In our last video, we talked about what a lead really is but when does a lead turn into a job?

However, a common misconception is that a lead is a guaranteed job. A lead is a job opportunity. Back again is our CraftJack team member, Jill, and her tips on how you can turn a lead into a job.

Are you ready to start finding more leads in your area? Sign up with CraftJack today.

CONTINUE READING

Video: What Is A Lead?

If you’ve ever wondered what exactly a lead is, you’re not alone. Simply put, a lead is a job oppourtunity. But, it also can do so much more for your business.

In the video below, watch as we fill you in on what a lead is and how you can utilize them to grow your business.

Are you looking for more leads in your area? Sign up with CraftJack today!

Once you receive a lead, you’ll want to follow up with them quickly! Watch How To Contact A Lead for more information.

CONTINUE READING

SEO For Contractors

You have likely heard the acronym SEO, and maybe you have even read about search engine optimization, but still, its meaning and relevance elude you. Don’t feel bad; by definition, it seems rather simple but understanding the intricacies and implementation are much more complex and ever-changing which is likely what you have found out.

In today’s dominant online landscape, SEO for contractors is as important as a contractor’s ability to do their trade well; so, fortunately, there are a lot of resources and SEO tips at CraftJack to help you wade in the SEO waters.

CONTINUE READING

Online Reputation Management For Contractors

It’s almost impossible to get through life as a contractor without someone being dissatisfied with some aspect of service at one point or another. Even the best and most successful professionals get negative reviews every once in a while. But when you’re in this industry, your reputation depends on reviews.

The internet is your friend and can make generating new business a whole lot easier, but if you’re not careful, it can quickly turn into a foe. This is why it’s so important for contractors to understand why online reputation management matters and how to successfully engage with others online.

CONTINUE READING

Video: How Does The Budget & Billing Cycle Work

Here at CraftJack, we’re proud to offer no monthly subscription or signup fees. But, we encounter a lot of questions around our budget and billing cycle.

CraftJack’s account manager Amy is ready to help with answers to your questions about billing. See the video below for more.

Looking for a lead generation service that offers no subscription fees? Sign up for CraftJack today!

If you have more questions, please contact your account manager who can help with billing and more.

CONTINUE READING

Your Marketing Strategy: Intro

From getting the job done right to generating more construction leads, successful contractors must know how to manage their business effectively. Marketing is a key element in getting your name out there and finding more work; however, it can often seem overwhelming if you’re just starting out.

Here at CraftJack we want to help. As a new year approaches, it’s time to start your marketing strategy. There’s no better time to get started.

CraftJack makes lead generation easy by sending you leads from homeowners in your area that are looking to hire for their home improvement projects. Sign up with CraftJack today.

CONTINUE READING

How Contractors Find Jobs to Bid & Win

Home improvement lead generation is only half the battle when you own a construction business. You can have all the contacts in the world, but if you’re unable to turn those into paying customers, they don’t do your business much good. Earning customers isn’t always easy, which is why CraftJack is here to give the best tips and tricks to bid and win construction and home remodeling jobs!

Are you ready to find more job opportunities in your area? Sign up with CraftJack today and start receiving leads from homeowners near you.

CONTINUE READING

Video: What Is CraftJack?

If you’ve been a CraftJack pro for a while, or if you’re new, you may be wondering how CraftJack can help your business and what are all the benefits we offer.

In this new video series, our dedicated account managers are here to help. In the video below, you can learn more about lead generation and what makes us different.

Are you a pro looking for more leads in your area? Sign up with CraftJack today to start receiving leads from homeowners near you.

CONTINUE READING

Top Exterior House Color Schemes

If you’re considering selling your home or are ready to improve your curb appeal, there’s plenty you can do to make your home beautiful. A major change could be changing the color of your home.

However, it’s not a decision you’ll want to make lightly. An exterior paint job is an investment that can change the entire look of your home for good. Choosing the right colors can sometimes be the most difficult part of any paint project. To help, here are a few suggestions on the best exterior house colors.

CONTINUE READING