Many of your consumers are visual learners and as such, you and your company should be producing high-quality videos showcasing your best work. Nonetheless, many small business owners like yourselves assume that creating high-quality videos is easier said than done. Time to debunk the myth.
Watch below as Noah explains how to make high-quality videos that are perfect for your CraftJack profile, your website, social media pages and more. CONTINUE READING
There are several things to consider when you think about what type of work you want to do. Generally speaking, it’s better to do a few things well rather than trying to do it all. Consider what types of work are available in your area, what you are best equipped to do and what it is that you do well. This will help you to determine what niche you want to aim for and, in turn, the makeup of the crew you will need. CONTINUE READING
Gone are the days when you could throw estimates at the wall and hope one or two stick. Nowadays, customers demand personalized estimates and recommendations fitting to their needs. Customers need to know that you are listening to their feedback and taking it into consideration when determining a fair and accurate estimate. CONTINUE READING
When you’re a one-man shop, it’s hard to make time for everything, especially when you’re busy out on jobs. Sales should be your number one priority because without it, you don’t have a business to run. Customers are very in tune with what they do and don’t want when spending their hard earned money. Why not take some time to brush up on your sales skills and become the person they do want to hire? CONTINUE READING
As many of you know, long hours are part of the job. When it comes to windows, 15-hour days are nothing new. Nevertheless, when John Lacognata got into the windows, doors and siding business 10 years ago, he knew what he was getting into.
Now serving a majority of Northern Illinois, John and his company, Universal Windows Direct of Chicago, have expanded their services and met the growing demand. See how he did it in this month’s contractor’s spotlight. CONTINUE READING
Maintaining a clear understanding of the performance of your crews is critical to staying profitable. Companies that do not have such procedures in place put themselves at risk. Fortunately, there are tools available that will accomplish this task: A Field Budget, Time Cards and Daily Reports. CONTINUE READING
“Don’t give up, don’t ever give up.” Those aren’t just famous words spoken by the great Jim Valvano, but words to live by in lead generation.
As Noah discusses below, following up, even when someone has shot you down for a current project, can bring new light. Just because a homeowner wasn’t ready for their flooring project in January doesn’t mean they are not interested in redoing their floors this summer. CONTINUE READING
More often than not, a contractor relies on his or her tools to get the job done as efficiently and timely as possible. As such, it’s important to stay up to date on newest home remodeling tools hitting the market.