What To Include In Your Roofing Estimate

Estimates are an important part of the job. They help the customer better understand what they should expect from your services and how to best budget for their project. Of course, there’s a lot to be included to ensure you’re communicating properly.

From materials needed to time spent on the job, roofers have plenty to include when it comes to preparing a proper estimate. Here’s why you need and what to include in your roofing estimate.

Are you looking for more roofing leads in your area? Give us a call at 866-456-6977 to start providing more estimates in your area.

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Patience Is Key With Lead Generation: Here’s Why

Lead generation is a marathon, not a sprint. It’s not something you can throw $100 at and expect an immediate return of $1,000. While more and more homeowners are remodeling their homes, more and more contractors are entering the arena as well. Therefore, you may not close every single lead you receive from a lead generation service. However, when you take a step back and analyze groups of leads vs. individual referrals, you can see why patience pays off with lead generation.

Ready to receive leads this week? Give us a call at 866-456-6977 to sign up with CraftJack today. Starting July 1, CraftJack will be offering five free leads for pros who prepay $500 (all of which go towards your referrals).

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Instagram FAQ For Contractors

It’s likely that you’ve heard and (maybe even used) one of the many popular social media platforms available: Instagram. Photo-driven social media is on the rise, making this platform a great tool use. Small business owners and contractors can benefit from using Instagram to help create more brand awareness and connect with more customers.

However, many stay away from Instagram, as it can be confusing for those who have never used it but hear of how often it changes. Luckily, we’re here to clear up any worries you may have. Here are a few frequently asked questions about Instagram, specifically for contractors.

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Killer Words: What to Avoid When Talking to Customers

In almost every industry, customer interaction is a necessity. It’s at this critical stage where companies can make or break their future success by how they respond to product or service issues, customer complaints and overall negative feedback.

While service pros or contractors may require their employees to respond in certain ways during sensitive situations, knowing what to say is not nearly as important as knowing what NOT to say. When working with customers through challenging situations, these four reactions should be avoided at all times.

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Responding To Disaster Relief

When you turn on the news, it’s easy to learn more about the many natural disasters that have occurred in the last year. From hurricanes to severe thunderstorms, natural disasters have left many areas of the country wrecked and in need of assistance.

Contractors are in great demand when disaster strikes, not just to help with clean up but to help neighborhoods rebuild. If you live near an area that’s gone through a natural disaster or a pro who’s willing to help, here are a few ways you can use your skills for good.

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How To Generate More Leads Through Email

Email is a great way to connect with prospective and current customers. Have you tried using email yet as a marketing tactic? While it does take some work to set up, you’ll be happy with the results as it’s a great way for contractors to generate more leads.

You can reach many people through email that you may not be able to speak with on a regular basis about your business. If you’re wondering how you can generate more leads though email, here are a few tips you can use.

Looking to start getting new leads and winning more jobs right away? Sign up with CraftJack today to start receiving leads from homeowners in your area.

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Contractor Job Site Checklist

When you’re a contractor on the job, you have to manage many tasks. Your responsibility goes beyond the project you’re doing— you also have to focus on the employees who are assisting and your company’s wellbeing. This can be a lot to keep track of in the middle of a job.

But taking the right steps every step of the way will help ensure a successful final product and a happy customer. To keep track of everything, it helps to have a list of what you’ll need to remember on the job. By building a workflow, you create consistency across all of your jobs, ensuring you deliver the best final product each and every time. In this article, we’ll go over a few of the essentials that should be on your contractor job site checklist.

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What To Do When You Don’t Win The Job

We talk a lot about tips to help you win the job and hopefully, you find them useful. But the fact is, you may not win every lead you receive. Of course, you should always approach a lead with your best foot forward, but ultimately, it’s the customer’s decision who they choose for the job.

This can of course be upsetting for anyone. But instead of getting mad, use the situation to learn and grow your business. It can help you to gain even more jobs in the future! Here are a few tips you can use when you don’t win the job.

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Roofing Industry Trends

As a roofing contractor, it’s a good idea to keep an eye on trends in your industry. While business may remain steady, every year there are new changes in the industry that can impact your work.

Staying on top of what’s happening in your industry can help you prepare for customer demands. Current roofing trends can also reveal new, safe, and economic ways to get the job done. Here are a few of the top roofing industry trends you should know.

Are you a roofing pro looking to win more jobs? Sign up with CraftJack today to start receiving roofing leads from homeowners in your area.

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2020 Email Marketing Trends For Contractors

Email is a great marketing tool to keep in touch with both current and prospective customers. It provides an opportunity for your business to stay top-of-mind when a homeowner needs a pro. Email can even help to provide promotions and deals easily to your list.

Like any digital marketing tool, trends change quickly. Even as a contractor, it’s a good idea to stay up-to-date on the latest marketing trends. Here’s what you need to know about email marketing to make 2020 your best year yet.

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