Author Archives: Jaclyn Crawford
In any industry, networking with others can help you both personally and professionally. With the challenges that face roofing pros today, it’s never been more helpful to join a roofing trade organization.
Trade organizations and associations can help provide you with a network of other roofing pros to lean on, who are growing their businesses just like you. They can help provide additional education and work with the government when it comes to local laws or codes. Here are a few organizations that roofing pros should know about.CONTINUE READING
It’s likely that you’ve heard and (maybe even used) one of the many popular social media platforms available: Instagram. Photo-driven social media is on the rise, making this platform a great tool use. Small business owners and contractors can benefit from using Instagram to help create more brand awareness and connect with more customers.
However, many stay away from Instagram, as it can be confusing for those who have never used it but hear of how often it changes. Luckily, we’re here to clear up any worries you may have. Here are a few frequently asked questions about Instagram, specifically for contractors.CONTINUE READING
When you turn on the news, it’s easy to learn more about the many natural disasters that have occurred in the last year. From hurricanes to severe thunderstorms, natural disasters have left many areas of the country wrecked and in need of assistance.
Contractors are in great demand when disaster strikes, not just to help with clean up but to help neighborhoods rebuild. If you live near an area that’s gone through a natural disaster or a pro who’s willing to help, here are a few ways you can use your skills for good.CONTINUE READING
Email is a great way to connect with prospective and current customers. Have you tried using email yet as a marketing tactic? While it does take some work to set up, you’ll be happy with the results as it’s a great way for contractors to generate more leads.
You can reach many people through email that you may not be able to speak with on a regular basis about your business. If you’re wondering how you can generate more leads though email, here are a few tips you can use.
Looking to start getting new leads and winning more jobs right away? Sign up with CraftJack today to start receiving leads from homeowners in your area.CONTINUE READING
When you’re a contractor on the job, you have to manage many tasks. Your responsibility goes beyond the project you’re doing— you also have to focus on the employees who are assisting and your company’s wellbeing. This can be a lot to keep track of in the middle of a job.
But taking the right steps every step of the way will help ensure a successful final product and a happy customer. To keep track of everything, it helps to have a list of what you’ll need to remember on the job. By building a workflow, you create consistency across all of your jobs, ensuring you deliver the best final product each and every time. In this article, we’ll go over a few of the essentials that should be on your contractor job site checklist.CONTINUE READING
As a roofing contractor, it’s a good idea to keep an eye on trends in your industry. While business may remain steady, every year there are new changes in the industry that can impact your work.
Staying on top of what’s happening in your industry can help you prepare for customer demands. Current roofing trends can also reveal new, safe, and economic ways to get the job done. Here are a few of the top roofing industry trends you should know.
Are you a roofing pro looking to win more jobs? Sign up with CraftJack today to start receiving roofing leads from homeowners in your area.CONTINUE READING
Email is a great marketing tool to keep in touch with both current and prospective customers. It provides an opportunity for your business to stay top-of-mind when a homeowner needs a pro. Email can even help to provide promotions and deals easily to your list.
Like any digital marketing tool, trends change quickly. Even as a contractor, it’s a good idea to stay up-to-date on the latest marketing trends. Here’s what you need to know about email marketing to make 2020 your best year yet.CONTINUE READING
We talk a lot about tips to help you win the job and hopefully, you find them useful. But the fact is, you may not win every lead you receive. Of course, you should always approach a lead with your best foot forward, but ultimately, it’s the customer’s decision of who to hire.
This can, of course, be upsetting for anyone. But instead of getting mad, use the situation to learn and grow your business. It can help you to gain even more jobs in the future! Here are a few tips you can use when you don’t win the job.CONTINUE READING
If you’re looking for new ways to win more jobs, consider brushing up on your photography skills. This may seem like a daunting task for some, but quality photos can really help increase your chance of getting more business.
You don’t need high-priced specialty equipment to get the perfect shot. If you have an up-to-date smartphone, you can easily get a few accessories and make a few changes to get beautiful images to use on your website or CraftJack portfolio. If you’re ready to get the most out of your job site pictures, here are a few photography tips to improve your portfolio.CONTINUE READING
Electrical is a highly-specialized trade that homeowners call on often. If you’re an electrical pro, you’ve been trained in your work and understand the importance of doing the job right. Part of the work is providing customers with a great estimate that can help you win the job.
When customers are looking to hire an electrical pro, the estimate you provide can make a difference in winning the job or not. A well-written estimate can set you apart. If you’re wondering how you can improve, here are a few tips on what to include in your electrical estimate.CONTINUE READING