Author Archives: Account Management Team

What A Lead Is & What It Is Not

A lead can take on many different meanings, largely depending on what industry you’re in. Below, we will cover what an online lead is and what it is not in relation to the home remodeling industry.

Looking for more leads? Call us today at 866-456-6977 to get more reliable leads from real homeowners interested in completing work.

A lead is an individual that expresses interest in a specific service. In this sense, a lead is the initiation of homeowner interest or an inquiry into your services through digital channels. Compare the experience to someone who’s shopping around in your store, collecting information and gauging prices. They’re curious, open to buying and can be convinced or sold to if the interaction goes well. Of course, there’ll be times when a homeowner is ready to complete a project or has an urgent matter, but even so, that doesn’t mean they just want to throw their money at anyone.

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What To Include In Your Roofing Estimate

Estimates are an important part of the job. They help the customer better understand what they should expect from your services and how to best budget for their project. Of course, there’s a lot to be included to ensure you’re communicating properly.

From materials needed to time spent on the job, roofers have plenty to include when it comes to preparing a proper estimate. Here’s why you need and what to include in your roofing estimate.

Are you looking for more roofing leads in your area? Give us a call at 866-456-6977 to start providing more estimates in your area.

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Patience Is Key With Lead Generation: Here’s Why

Lead generation is a marathon, not a sprint. It’s not something you can throw $100 at and expect an immediate return of $1,000. While more and more homeowners are remodeling their homes, more and more contractors are entering the arena as well. Therefore, you may not close every single lead you receive from a lead generation service. However, when you take a step back and analyze groups of leads vs. individual referrals, you can see why patience pays off with lead generation.

Ready to receive leads this week? Give us a call at 866-456-6977 to sign up with CraftJack today. Starting July 1, CraftJack will be offering five free leads for pros who prepay $500 (all of which go towards your referrals).

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What Makes CraftJack’s Roofing Leads Unique

Are you a roofing pro looking for more leads in your area? It’s always a good idea to try multiple tactics when it comes to generating more leads for your business. Social media, referral and networking are a great way to connect to homeowners who may be looking for your services. But, your efforts should not stop there.

What if I told you there’s a way you can easily find and connect with homeowners who are looking for roofing contractors right at this moment? That’s exactly how CraftJack can help you. We’re here to help your business grow! See a few reasons why CraftJack’s roofing leads are unique.

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How To Generate More Painting Leads In California

Finding new leads is a vital part of your contracting business. Though, it’s not always easy to do. Maybe you’ve felt stuck lately on where to look for new leads or you’re running out of ideas to try. The good news is that there are still many opportunities for you to find new leads in your area.

Residents in California are looking for painters to give their houses a custom look. Make your information available so they’re able to find you! Here are a few tips on how to find more painting leads in California.

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Where To Find Contractor Jobs

As a contractor, you’re always on the lookout for new jobs. During peak season, this may be easy, but other times, perhaps it’s a little difficult. Regardless of season, you might be wondering where you can find contractor jobs. The truth is, you can easily find leads near you. Here are a few ideas on where you can find contractor jobs.

Are you looking for more jobs in your area today? Call us at 866-456-6977 and start receiving more leads from homeowners near you.

When looking for contractor jobs, it can be tricky to put yourself out there and find jobs. You need to have a well-crafted sales pitch, an engaging website and reasons why a customer should hire you over the rest of the contractors out there.

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2018 Email Marketing Trends For Contractors

Email is a great marketing tool to keep in touch with both current and prospective customers. It provides an opportunity for your business to stay top-of-mind when a homeowner needs a contractor.

Like any digital marketing tool, things change quickly. Even as a contractor, it’s a good idea to stay up-to-date on the latest marketing trends. Here’s what you need to know about email marketing to make 2018 your best year yet.

Email is one way to start finding new leads, but you should always be using more than one tactic. Call us at 866-456-6977 to start receiving leads from homeowners in your area.

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The CraftJack Way: Pro App

Our phones are always on us, day and night. Mobile device usage continues to grow as new innovations are made. As of 2015, 68% of adults have smartphones and 45% own a tablet, according to Pew Research Center. These mobile devices make it easier to connect with each other online and get the information we need.

This is what CraftJack had in mind when we developed the app for our pros; getting the information needed to get the job done, fast. If you haven’t tried it yet, here’s a little bit about our mobile Pro App, exclusively for CraftJack contractors.

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What To Do When You Don’t Win The Job

We talk a lot about tips to help you win the job and hopefully, you find them useful. But the fact is, you may not win every lead you receive. Of course, you should always approach a lead with your best foot forward, but ultimately, it’s the customer’s decision who they choose for the job.

This can of course be upsetting for anyone. But instead of getting mad, use the situation to learn and grow your business. It can help you to gain even more jobs in the future! Here are a few tips you can use when you don’t win the job.

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Photography Tips To Improve Your Portfolio

If you’re looking for new ways to win more jobs, consider brushing up on your photography skills. This may seem like a daunting task for some, but quality photos can really help increase your chance of getting more business.

You don’t need an expensive camera to get the perfect shot. If you have an up-to-date smartphone, you can easily get a few accessories and make a few changes to get beautiful images to use on your website or CraftJack portfolio. If you’re ready to get the most out of your job site pictures, here are a few photography tips to improve your portfolio.

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