Author Archives: Account Management Team

For any small business, a customer complaint is bound to happen at some point. While you may go the extra mile to provide the best service to your customers, there could be an incident that’s talked about.

While negative feedback can be discouraging to you and the success of your business, it doesn’t have to be. In fact, if you respond appropriately, it could actually benefit both you and the customer. Here are a few tips to better handle customer complaints to keep your business successful.

Homeowners are finding local contractors via referrals, yellow pages, offline, online and various other channels. One avenue that has been used for years and still connects millions of contractors to homeowners is the online directory.

Logically, when a homeowner is ready to hire, they look for reliable contractors in their town. Oftentimes, they search online and a directory is the first thing that comes up. Luckily for CraftJack contractors, we have one such directory that attracts thousands of homeowners every day. Continue reading to see the intricacies of our directory and how you can get added today!

Summer is in full swing and that is great news for the construction industry. This is when business booms. You may find yourself with less time to dedicate to staying up-to-date on industry news. Well, we’re here to help.

Homebuilding and remodeling trends are varying greatly across the nation, so it’s an important time to pay attention to what’s happening in your area. Here’s the news you need to know to help you plan for the summer and fall ahead.

Are you looking for new ways to generate leads this summer and fall? Sign up with CraftJack today and start receiving leads from homeowners in your area. Give us a call at 866-456-6977 to get started!

CraftJack currently offers real-time, reliable leads in 23 unique home remodeling categories. However, we know there are plenty of other categories CraftJack does not offer; until now. In our ongoing effort to provide the best possible service for all contractors, CraftJack is releasing 12 new lead categories before 2018!

The 12 new trades are:

1. Handyman
2. Pest Control
3. Carpet and Fabric Cleaning
4. Testing & Abatement
5. Waste Material Removal
6. Home Building
7. Paving
8. Audio/Visual
9. Security Services
10. Stone & Tile
11. Home Inspection
12. Carpenters

With any small business, marketing is important. However, most business owners choose to invest less in marketing in favor of other areas. While you should always allot a portion of your budget to marketing, there are tactics you can utilize to lower the costs.

Digital marketing is where many small business owners turn when it comes to marketing. See what you can leverage to market your business on a budget.

Speaking of budget, you can choose exactly how much to spend with CraftJack. Give us a call at 866-456-6977 to receive new home remodeling leads for less than you think!

It seems simple enough, but turns it out, many contractors are not calling their leads or returning potential customers’ phone calls. Simply put, you are saying no to new business.

But, besides closing fewer jobs, there are other drawbacks to not calling leads or responding to every homeowner that contacts you. See a few obvious and a few not-so-obvious downsides to not calling your leads.

If you’re not getting as many leads as you hoped this summer, give us a call at 866-456-6977. We can quickly change that!

As June comes along, most contractors get busier with new jobs. However, you should still find time to stay-up to-date on the latest industry trends. To help, we’ve rounded up some of the top headlines for you.

Busy season is here but reports are showing that the warmer winter has already given contractors the opportunity to get more business. And depending on your trade, there are a few new regulations that can benefit you. See a few of our top spring and summer headlines to help prepare you for summer.

There’s no question that referrals and word of mouth reign supreme when it comes to home remodeling leads. In fact, I am looking to do some flooring and painting work in my new condo and the first thing I did was reach out to friends. They gave me some names and I received five solid quotes.

Nevertheless, the referral river of leads can run dry and no matter how long you’ve been in the business, you’ll have to find leads online. Longtimers may disagree, but the stats and testimonials from CraftJack contractors below prove it!

There are other lead generation platforms out there, but very few, if any, offer dedicated account managers. One-on-one account managers ensure you talk to same person every time you need to change your budget, pause your account or add a new service. Fortunately, dedicated account managers bring additional advantages other lead generation companies simply do not offer.

Interested in your own account manager? Give us a call at 866-456-6977.

The personal touch should always be appreciated, but sadly, many larger lead generation companies forgot this important customer service feature. As lead generation companies grow, their customer services departments do not grow with them. As a result, they form call centers where any available account manager answers the next phone call.

No matter what remodeling expertise you have, you understand how fast trends change. It’s important to stay ahead of these changing trends. After all, it helps you provide the best customer service that leads to more business.

To find out what’s hot right now in the industry, the Kitchen and Bath Industry Show should be the first place you look. It’s the largest show in the industry, featuring all the latest trends and technologies. If you weren’t able to attend their 2017 event in Orlando, we’ve got a recap with all you need to know.