Category Archives: Data & Case Studies

Summer Construction Trends 2018

Summer has arrived and for many contractors, you are busy. More leads are likely coming your way in all parts of the country, but are you curious as to what jobs tend to be more popular right now?

We have the answer for you. As things heat up, it’s no surprise that AC repair is a top project in every region of the country, but there are some that may surprise you. We’ve gathered data from the summer to see what projects are most popular in the South, Southeast, Upper Midwest and Southwest so you can be best prepared for the right jobs in 2018. CONTINUE READING

Roofing Industry Trends

As a contractor, it’s a good idea to keep an eye on trends in your industry. This includes roofing pros. While business will remain steady, there are changes in the industry that can impact your work.

Roofing pros can use information on current trends to keep your business relevant and prepare to accommodate customer needs. Here are a few of the top roofing industry trends you should know. CONTINUE READING

A Year In Review: 2017 Industry Trends

At the end of a long year, it’s always a good idea to take some time to reflect on your business and the remodeling industry. Consider all that you’ve seen change in the last year. It can help you better plan for the new year.

If you don’t know where to start, we can help. We’ve wrapped up some of the trends we’ve seen in the industry in 2017. See what this last year has been like for contractors across the nation. CONTINUE READING

A Year In Review: 2016 Industry Trends

It’s been a year of changing trends in the remodeling industry. You may have seen this within your own work, too. Now is a good time to look back at the last year to better plan, as many of this year’s trends are a good indicator of what’s to come in 2017. CONTINUE READING

Decking Industry Trends

A deck is viewed as an extension of the home, for those who are lucky enough to have one. For many years, it has been a question of having enough space in the backyard. But with new and innovative technologies in the construction of backyard decks, this is changing. CONTINUE READING

Summer Construction Trends

This time of year tends to bring more than just hot weather; it also sends more leads and jobs your way. For homeowners, summer means the ability to get more projects done before the cool weather hits. As such, business is good for many pros. CONTINUE READING

What You Should Know About The Skilled Labor Shortage

As a new generation enters the workforce, another begins to leave. For the construction industry, this can present challenges for contractors. The industry is struggling to retain new, young workers as an older generation of skilled craftsman start to leave the field. CONTINUE READING

Construction Forecast 2016

A new year means new opportunities and new challenges. Though we’re already a few months in, it’s important to understand current data, trends and predictions to prepare yourself to best meet your customer’s needs.

We’ve pulled together the most important information in the industry to help you reach your business goals. The good news is that reported data points to continued growth for the construction industry in 2016.
CONTINUE READING

CraftJack Data: Average Time To Call Decreases In 2015

The keys to lead generation are calling fast and following up with your leads. According to recent data, CraftJack contractors have taken our notice to heart and vastly improved your average time to call leads in 2015.

Compared to 2014, CraftJack pros are calling their leads more than four hours quicker in 2015. Four hours earlier vastly improves your odds of securing the business and greatly influences your ROI. CONTINUE READING

CraftJack Data: Calls Per Lead Decrease This Past Winter

Speed and persistence are monumental in lead generation, but according to recent CraftJack data, home improvement professionals in the CraftJack network are calling their leads less often and spending less time on the phone.

We went back and looked at all our call data from November 2014 through March 2015 and (winter). We then compared these numbers to the same time period in 2013-14. As the numbers below show, the average call duration and calls per lead diminished. CONTINUE READING