Category Archives: Lead Generation

How To Find Local Home Improvement Leads For Your Business

Finding the right leads is what makes a difference in your business’s success. A good lead will be ready to start their project and is in your area. All leads should be evaluated as each presents a different opportunity.

While this might seem like a challenge for some pros, it is possible to find leads and win more jobs in your area. Sometimes, it just takes a bit of creativity to find the right ones. See a few tips to find local home improvement leads for your business.

If you’re looking for leads in your area, we can help. Sign up with CraftJack today and start receiving local home improvement leads.

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Why You Should Ask For Reviews

If you’re looking to win more jobs, you’re likely already marketing your business online. There are countless ways you can get the word out to your internet audience, but sometimes, it’s best to let your customers do the work for you.

Online reviews are valuable to the prospective customer. They are a trusted source of recommendation that are easier to access now more than ever. Often, a customer will leave a review after they’ve had a poor experience or feel something was not done to satisfaction. You can change this by asking happy customers to leave their reviews.

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How “Not Interested” Prospects Can Help Your Lead Generation

Let’s say you receive a lead or prospect who isn’t your ideal customer, or makes it clear that they’re in the stage of collecting information. This is where you have a choice to either start building trust with this lead or take no for an answer and hang up the phone.

The truth is, you’re losing out on potential business by shutting down this type of call. It’s important to hear the customer’s needs and discuss your services. “Not interested” can take on many meanings, from not ready to purchase to just shopping around. By not approaching these prospects strategically, you’re missing out on future sales and opportunities. See how to turn undecided leads into future business for your company.

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4 Reasons Why You Need A Lead Generation Sales Script

Lead generation is tricky because it’s information and doesn’t come with any guarantees. That’s why when leads come in, you need to be prepared to not only answer the call, but to do so gracefully.

A sales script isn’t a tool that’s set in stone. It’s a guideline for making sure you cover your main points and get through the conversation with a confident and relaxed tone. See four reasons why you need a lead generation sales script and the benefits of being prepared with one.

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Video: Where Do Leads Come From?

As a contractor, you’re always looking for new business. Whether it’s through a referral or a lead generation service, like CraftJack, you hope to connect with homeowners who have a project you can help them with.

If you’re a pro, you’ve probably wondered where CraftJack’s leads come from and what the process is like. Noah explains in the video below, how a homeowner becomes a lead.

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The Power Of Customer Reviews For Small Businesses

The fact is that consumers are putting more faith in fellow consumers and less faith in actual companies. What this means is customer reviews and referrals are more powerful than ever before, including their ability to serve as a marketing tool for small businesses.

The ability of customer reviews to persuade another isn’t fabricated, there are hard facts behind the influence they have on purchasing habits. In this article, I’ll discuss why you need customer reviews, how they affect the bottom line and best practices for managing them.

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Get Discounted Contractor Leads With CraftJack

Back in 2013, as a new lead gen company on the block, we decided to be the exception rather than the rule. CraftJack introduced our speed-to-call discounts for our loyal CraftJack contractors. Since then, our service professionals have saved over $1.2 Million. When a contractor receives a discount from a CraftJack lead, our pros average a 17% savings.

While I can not speak for other lead generation companies, CraftJack opens your doors to lead discounts, no matter the types of leads you are receiving.

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The Bottom Line Behind Lead Generation Site Reviews

All lead generation services should value any and all reviews, both good or bad, that users post about their company. Good reviews bring on more clients and a company’s response to poor reviews can turn an unhappy user into one that ends up referring the service to other pros.

Nevertheless, no matter how reliable you may think reviews for lead generation websites may be, there are always at least two sides to every story. Before you determine which lead generation site is best for contractors, make sure you know the bottom line behind all lead generation site reviews. In this article, we will touch on some of the things you should keep in mind when reading reviews about lead generation services.

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The Exciting World Of Proposals & Contracts

As a painting contractor, writing proposals and performing contract administration are just two of the many job functions you will find yourself involved in. How well you manage these tasks will be critical to your company’s success. This includes creating a professional proposal, drawing up and submitting the contract and negotiating with the owner or general contractor.

Types of Contracts

There are commonly two types of contracts: prime contracts and subcontracts. The first is when you are providing the only work involved on a project and are dealing directly with the owner or their representative. In this case, you will be the prime contractor. The second is when you are bidding to provide work on a portion of a project that involves several trades and is being managed by a general contractor. In this situation, you are the subcontractor.

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How Is CraftJack Different Than Other Lead Generation Companies?

At CraftJack, we are always finding ways to provide the best experience possible for all our loyal contractors. Over the past few years, we have made numerous updates to the CraftJack Lead Manager and would like to highlight some of the biggest changes and advantages to our lead generation services.

As always, if you have any questions or concerns about your account or are interested in signing up, please give us a call at 866-332-7134.

CraftJack offers unique features that few, if any, other lead generation companies provide. In this article, we will explain how each gives you a distinct advantage over your competition.

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