Category Archives: Sales & Strategy

With predictions of a growing remodeling industry, many are thinking about starting their own business. Before taking the plunge and starting something new, you must take the steps necessary to set your new business up for success.

The first step to any business is to have a plan. But it doesn’t end there. Here’s what a remodeling pro needs to know before starting a business. 

If you’re ready to start winning more remodeling jobs for your new business, sign up with CraftJack today and start receiving leads in your area.

Plumbing pros have an important job that takes more than just a small understanding. They must have experience and education to quickly identify homeowner’s plumbing issues and fixes, especially if there is a water leak or another emergency. That’s why, as a plumbing pro, you must continue educating yourself in your trade.

However, outside of the on-the-job experience you get, where can you turn to learn more about new techniques and the latest in plumbing technology? Organizations and associations specific to your trade can help you grow. Here are a few to consider if you’re ready to take the next step in your career.

As we’ve seen from recent trends, decking is booming throughout the country. More homeowners are seeing the value in having additional outdoor square footage and adding decks to their home. This is great news for decking pros who have been keeping busy this year.

But, it’s a competitive trade. You need to set yourself apart from other pros in the industry. Joining a trade organization or association can give you a competitive edge when bidding for jobs. See a few decking organizations you need to know about and why you should consider joining.

In the competitive landscape of the window and doors industry, it’s more important than ever to make the right connections to grow your network. Connecting with trade organizations is a good way to find other pros and educate yourself further in your trade.

But when searching for organizations and associations, it may seem overwhelming if you don’t know where to look. We’ve put together this helpful list of trade organizations to help you decide how you can take the next step in furthering your business.

All business owners should prepare for and know how to identify and manage disagreements. As the leader of the company, you have the responsibility to prevent and minimize risk and loss on a job. Take action before a situation escalates to give yourself the best chance of avoiding a legal dispute.

Devastating losses and conflict have the potential to occur on even the most organized and planned out projects. Unfortunately, when a homeowner isn’t happy with the results, the owner often sues the contractors. See proactive steps that can be applied to any disagreement if you want to avoid a legal dispute in the future.

Roofing is a business that truly needs a pro’s expertise. As a necessity of the home, it’s important that your work is well done. From fixing missing shingles to installing a new roof, homeowners rely on you to ensure their homes stay comfortable and dry.

When taking on a new roofing project, you may need to bid out parts of the job. It’s important to ask the right questions and hire subcontractors you can trust. After all, roofing can sometimes be dangerous work and you want to avoid any issues that can put you or your business in jeopardy. Here are few tips to help you bid out a roofing job.

When you think about your marketing efforts, how do they differentiate you from the competition? Knowing what makes you unique from other contractors can help you with your sales efforts and explain to customers why you are the best for the job.

Carrying a license is something that can help you define how you’re different than the rest. As Noah explains in the video below, it shows that you’ve taken that extra step in your career to gain an education in the work you do.

Let’s say you receive a lead or prospect who isn’t your ideal customer, or makes it clear that they’re in the stage of collecting information. This is where you have a choice to either start building trust with this lead or take no for an answer and hang up the phone.

The truth is, you’re losing out on potential business by shutting down this type of call. It’s important to hear the customer’s needs and discuss your services. “Not interested” can take on many meanings, from not ready to purchase to just shopping around. By not approaching these prospects strategically, you’re missing out on future sales and opportunities. See how to turn undecided leads into future business for your company.

A contractor in any trade should be prepared to write an estimate for the job. But, as you all know, each estimate will look different depending on the trade. For the remodeling pro, creating a comprehensive estimate is important not only to organize the project, but to win the bid.

Potential customers who are ready to remodel their home are looking for as much detail as possible about how you will complete the project of their dreams. However, there is plenty to remember when it comes to a big remodeling job. Here are a few items to include in your remodeling estimate that will help win the bid.

Lead generation is tricky because it’s information and doesn’t come with any guarantees. That’s why when leads come in, you need to be prepared to not only answer the call, but to do so gracefully.

A sales script isn’t a tool that’s set in stone. It’s a guideline for making sure you cover your main points and get through the conversation with a confident and relaxed tone. See four reasons why you need a lead generation sales script and the benefits of being prepared with one.