Industry News: November 2017

As the new year quickly approaches, trends for 2018 become more apparent. We know from following the news the last few months that there’s been an increased demand in first-first time home buying and that the skilled-labor shortage is still impacting the construction industry.

As November begins, headlines are showing trends in various trades that will likely carry into 2018. Now’s the time to keep an eye on the latest news. To help, here are some of the highlights. CONTINUE READING

Ways To Improve Your Sales Pitch

Whether you see yourself as a salesperson or not, it’s a major part of any contracting business. To win a lead, you must be prepared to speak with the potential customer about why you are the right person for the job. While not every job is the same, it helps if you practice beforehand.

One tactic that some pros find helpful is developing a sales pitch and becoming familiar with it. Your sales pitch could be just what the customer needs to hear to differentiate you from the competition. If you’re creating a new sales pitch or looking to improve on what you’re currently doing, here are a few tips to help. CONTINUE READING

The CraftJack Way: Reviews For Free

When it comes to marketing, customer reviews are one of the most effective tools a pro has. A great review from a former customer can help you win more jobs and speak to the great work that you do.

That’s why CraftJack provides all our contractors a way to get reviews from their customers, for free. We make it easy for pros to reach out to customers and start building reviews for others to see. Reviews are important, here’s how we can help you. CONTINUE READING

What Trade Organizations Do Electrical Pros Need To Know About?

Electrical pros must be knowledgeable in their ever-changing field. With new regulations and technologies, you may not know where to turn to be sure you’re up-to-date. If you can relate, joining an electrical trade organization can help.

Trade organizations and association memberships not only help to educate you on the latest in the industry, but you can win more jobs by adding it to your credentials. See why electrical trade organizations are important and which ones you should know about. CONTINUE READING

How Networking Can Help You Generate More Leads

When was the last time you utilized networking as a tool to find leads? The idea of networking might seem intimidating to some small business owners, but it can help you successfully find new customers.

At the heart of networking is forming great relationships with others that will become advocates for your business. Here are a few tips on how you can network with others to generate more leads. CONTINUE READING

What To Include In Your Plumbing Estimate

If you’re in the plumbing industry, you know that estimates are important. Not only do they help the customer get an idea of what the job will cost, but it’s also a representation of your business that can help you win the job.

Whether you’re a seasoned plumbing pro or just starting out, the art of presenting an estimate to your customer can always be improved. Here are a few tips on what to include in your plumbing estimate to help you win the job. CONTINUE READING

Business Tips For Roofing Contractors

For roofing pros, there’s a lot to navigate when you’re a business owner. While you must be skilled in your trade, you should also be an expert at marketing, sales and administration.

While that seems like a lot of work, owning your own roofing business is rewarding and has plenty of benefits. If you’re looking to become a better roofing business owner, we have a few tips that can help. CONTINUE READING

Pool Industry Trends

Large or small, pools are a luxury item for many homeowners. More and more people are beginning to see the value in installing one in their backyard, both for the fun it brings and the value it can add to your home when you decide to sell. However, this is not a DIY project. For a safe and successful pool installation, homeowners must call a pool contractor. 

As a pool pro, you may be wondering what the future of the industry looks like. Though the work may have seasonal ebbs and flows, current trends show that business is steady and good for those in the industry. We’re here to break down some pool industry trends that  can help you plan and prepare for new customers.

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Tips To Create An Effective Call-To-Action

If you’re investing in marketing, you want to see results. Between your social media marketing to more traditional forms such as fliers and business cards, you want the person reading to become a lead which can eventually turn into revenue.

A call-to-action is very important to have in any of your marketing materials. It’s important to develop ones that work for you and your business. See a few helpful tips for creating a great call to action and generate more leads. CONTINUE READING

What Does A Decking Pro Need To Know Before Starting A Business

Recent trends show the decking industry is busy. People are looking to build new decks or expand on the ones they already have. Homeowners are seeing the value of a deck and wanting that for their home. With this news, you might be considering your own decking business. After all, becoming your own boss is a great thing!

However, before you print those business cards, there are a few things you should know about starting your own company. For the decking industry, it involves some training and ensuring you have the right insurance. Here’s what you need to know before starting a decking business. CONTINUE READING