How to Create a Marketing Plan for Your Contractor Business

2020 strategy

With the start of the new year, now’s the time to start thinking of new strategies to help your business grow. If you don’t have one already, a marketing strategy is one of the best things you can do to find new customers and keep old ones coming back.

Looking to grow your business in 2020? Sign up with CraftJack today and start receiving leads from homeowners in your area.

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The Hardest Contractor Jobs In America

With DIY home renovations on the rise and heavily edited home improvement shows blurring the line between reality and entertainment, it’s easy for everyday Americans to misunderstand how much physical labor and hard-earned skill is required for most contractor jobs.

The question remains: What sort of work is most physically grueling and what’s hardest to learn and master? In order to find out, we surveyed 1,609 contractors and 652 consumers, asking them to rank 32 types of contractor work. Check out the results below.

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SEO For Contractors

You have likely heard the acronym SEO, and maybe you have even read about search engine optimization, but still, its meaning and relevance elude you. Don’t feel bad; by definition, it seems rather simple but understanding the intricacies and implementation are much more complex and ever-changing which is likely what you have found out.

In today’s dominant online landscape, SEO for contractors is as important as a contractor’s ability to do their trade well; so, fortunately, there are a lot of resources and SEO tips at CraftJack to help you wade in the SEO waters.

Looking for more leads in your area? Sign up for CraftJack today to start receiving more leads in your area.

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Video: What Is The Speed To Call Discount?

Calling quick is important for contractors who want to win the job. At CraftJack, we understand that you want to make the most of your leads, that’s why we offer the Speed-To-Call discount.

If you call your lead within 30 minutes of receipt, we offer a discount on that specific lead. We want you to be as successful as possible. Watch the video below to learn more about the Speed-To-Call discount. CONTINUE READING

Online Reputation Management For Contractors

It’s almost impossible to get through life as a contractor without someone being dissatisfied with some aspect of service at one point or another. Even the best and most successful professionals get negative reviews every once in a while. But when you’re in this industry, your reputation depends on reviews.

The internet is your friend and can make generating new business a whole lot easier, but if you’re not careful, it can quickly turn into a foe. This is why it’s so important for contractors to understand why online reputation management matters and how to successfully engage with others online.

Start managing reviews all in one place with CraftJack’s new Reputation Manager. You don’t need to be a CraftJack member to use this feature. Set up a call with an account manager today.

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Video: How Does The Budget & Billing Cycle Work

Here at CraftJack, we’re proud to offer no monthly subscription or signup fees. But, we encounter a lot of questions around our budget and billing cycle.

CraftJack’s account manager Amy is ready to help with answers to your questions about billing. See the video below for more. CONTINUE READING

Your Marketing Strategy: Intro

From getting the job done right to generating more construction leads, successful contractors must know how to manage their business effectively. Marketing is a key element in getting your name out there and finding more work; however, it can often seem overwhelming if you’re just starting out. CONTINUE READING

How Contractors Find Jobs to Bid & Win

Home improvement lead generation is only half the battle when you own a construction business. You can have all the contacts in the world, but if you’re unable to turn those into paying customers, they don’t do your business much good. Earning customers isn’t always easy, which is why CraftJack is here to give the best tips and tricks to bid and win construction and home remodeling jobs!

Are you ready to find more job opportunities in your area? Sign up with CraftJack today and start receiving leads from homeowners near you.

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Video: How To Contact A Lead

Once you find a homeowner who needs your service, the most important step you can take is reaching out and contacting them. If you’re a CraftJack pro, you’ll get a text, call or app notification with the contact information. So once you have this, what’s next? CONTINUE READING

Contractor Lead Generation Tips & Tricks

As a contractor, one of the more frustrating parts of your job is likely trying to find leads. Job opportunities are out there, but they don’t always find you. Sometimes you have to take an active role in reaching out and cultivating potential clients and customers.

It can be overwhelming to even decide where to start, but have no fear! CraftJack is here to share the best tips and tricks for home improvement lead generation.

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