Let’s say you receive a lead or prospect who isn’t your ideal customer, or makes it clear that they’re in the stage of collecting information. This is where you have a choice to either start building trust with this lead or take no for an answer and hang up the phone.
The truth is, you’re losing out on potential business by shutting down this type of call. It’s important to hear the customer’s needs and discuss your services. “Not interested” can take on many meanings, from not ready to purchase to just shopping around. By not approaching these prospects strategically, you’re missing out on future sales and opportunities. See how to turn undecided leads into future business for your company. CONTINUE READING
A contractor in any trade should be prepared to write an estimate for the job. But, as you all know, each estimate will look different depending on the trade. For the remodeling pro, creating a comprehensive estimate is important not only to organize the project, but to win the bid. CONTINUE READING
There are many ways to get your name out there and get more leads, especially on the Internet. A website is a valuable part of any contractor’s marketing strategy. It’s a place to keep all your contact information, reviews and other details that customers can easily reference. But it doesn’t stop there. CONTINUE READING
When you decide to take the leap of faith and start your own business, the challenges ahead can seem scary. Whether you’re an experienced pro or just starting out, becoming a business owner has some learning curves. You now have a responsibility larger than the task at hand, but to keep your business afloat. CONTINUE READING
Lead generation is tricky because it’s information and doesn’t come with any guarantees. That’s why when leads come in, you need to be prepared to not only answer the call, but to do so gracefully.
A sales script isn’t a tool that’s set in stone. It’s a guideline for making sure you cover your main points and get through the conversation with a confident and relaxed tone. See four reasons why you need a lead generation sales script and the benefits of being prepared with one. CONTINUE READING
If you’re a roofing pro, you are probably familiar with the risks associated with your work like physical injury or damage to other people’s property. As a professional contractor, it’s important to mitigate as many of these risks as possible for the safety of you, your employees, and your clients. One big step that you can take is obtaining a roofing license.
As a contractor, you’re always looking for new business. Whether it’s through a referral or a lead generation service, like CraftJack, you hope to connect with homeowners who have a project you can help them with. CONTINUE READING
There are many skills and tactics you need to utilize when you’re bidding for a cleaning job. Sales skills are essential to show why you’re the right choice for the job. Superior communication with the potential client helps them to really understand more about your work. Preparing a perfect cleaning estimate is the final touch to show them just what they can expect from your work. CONTINUE READING
When you’re bidding for a job, there are many factors that can make you stand apart from the rest. One of those factors is an estimate, to help the customer clearly understand what services you’ll be providing and what they are paying for. CONTINUE READING