Video: Learn From 2015

December is always the slow season, but that doesn’t mean the work stops. The end of the year is the perfect time to go back, learn and evaluate your business from the past year. What new aspects of your business worked? What new ventures did not work? These are just a few of the many questions you should ask yourself every December. CONTINUE READING

How To Differentiate Yourself From The Competition

As a business owner, it’s easy to get caught up in what the other guys are doing. While it’s smart to know what the competition is up to, it’s also important you don’t spend all of your time trying to keep up and as a consequence, lose yourself in the shuffle.

There’s something special about a business that’s able to harness the power of being different. Many customers’ value companies who aren’t afraid to stand apart from the crowd. They appreciate firms who deliver products and services that are made just for them. Businesses thrive when they stay true to themselves and clearly communicate a unique story and vision. As Dr. Seuss once said, “Today you are You, that is truer than true. There is no one alive who is Youer than You.” CONTINUE READING

How To Say No To Potential Customers

There comes a time when you have to say no to potential clients. While it seems counterintuitive to tell a potential customer “no, I don’t want your business,” scheduling conflicts, project conflicts, employee conflicts and payroll conflicts can all prevent professionals from taking on new business. CONTINUE READING

New Products: November 2015

Despite the slow season coming up for contractors across the country, manufacturers are busy updating and creating new products you all need to finish your jobs on time with the precision you guarantee.

With the holidays coming up, manufacturers have stepped it up over the last few months, coming out with numerous tools and products such as outdoor power tools, jobsite radios and much more. See below as we explore the hottest new products coming to market. CONTINUE READING

7 Tips To Remember When Trying To Make Business Connections

Many professionals often dread networking events. However, making connections and having a successful business can sometimes be one in the same. Here’s the thing, to truly perfect the art of networking and making connections, you have to practice everyday. Whether that’s talking to coworkers for a few minutes or working on your elevator pitch, be sure to find the best way to market your qualities. The key to a great business connection is sharing what you do and the goals of your company and listening to what your connection does. From there, you can figure out how both your similarities can benefit each party. Try to attend as many networking events to get a ton of practice.
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Contractor Spotlight: MCS Painting & Decorating

As a lead generation company, we have a chance to work with both contractors and homeowners. As time has evolved, more and more homeowners are choosing to get more involved with their home remodeling projects. As such, they want to hire a pro that will not only get the job done efficiently, but teach them along the way. CONTINUE READING

Video: Immediately Request Reviews

We are pleased to announce a new feature to the CraftJack Lead Manager where service professionals can immediately request reviews from leads. If the homeowner complies, the review would then be published on your CraftJack and ImproveNet profiles. CONTINUE READING

Industry News: September 2015

As temperatures cool, so does home remodeling work. Despite the upcoming slow season, 2015 has shaped up to be a very good year in terms of home remodeling and home buying. In fact, single-family housing starts have hit their highest levels since 2007! CONTINUE READING

Video: CraftJack Now Offers Plumbing & Gutter Leads

This month, we released two new trade categories. All contractors can now sign up to receive plumbing and gutter leads. If you are a current CraftJack contractor, you can add the new services in your CraftJack Lead Manager.

If you are not currently signed up with CraftJack, you can see all plumbing categories here and all gutter and downspout categories here. CONTINUE READING

The Bottom Line Behind Lead Generation Site Reviews

All lead generation services should value any and all reviews, both good or bad, that users post about their company. Good reviews bring on more clients and a company’s response to poor reviews can turn an unhappy user into one that ends up referring the service to other pros.

Nevertheless, no matter how reliable you may think reviews for lead generation websites may be, there are always at least two sides to every story. Before you determine which lead generation site is best for contractors, make sure you know the bottom line behind all lead generation site reviews. In this article, we will touch on some of the things you should keep in mind when reading reviews about lead generation services. CONTINUE READING