Drive More Business By Focusing On The Right Customers

We all have the same goal in business, to drive more of it, but sometimes it can be a challenging road. It’s no longer about how many people you can spread your message to, but the quality and appropriateness of your outreach to your target audience.

At the end of the day, it should be a win-win situation for you and your customers. It’s smart to constantly be thinking about what value your business is bringing to the table and how you can better focus your energy on the customers who are going to help you drive more business. CONTINUE READING

Announcing CraftJack Lead Manager Updates: Now Offering Snow Removal Services

CraftJack is pleased to announce the addition of another new service to the CraftJack Lead Manager. As of today, contractors can sign up for snow removal services.

The added services include:

  • Snow Blowing
  • Snow Plowing
  • Ice Removal


CraftJack Data: Average Time To Call Decreases In 2015

The keys to lead generation are calling fast and following up with your leads. According to recent data, CraftJack contractors have taken our notice to heart and vastly improved your average time to call leads in 2015.

Compared to 2014, CraftJack pros are calling their leads more than four hours quicker in 2015. Four hours earlier vastly improves your odds of securing the business and greatly influences your ROI. CONTINUE READING

Video: How To Create Videos From Above

Video is the fastest growing form of marketing out there. It’s why Facebook and Google are is revamping their platforms to give more prominence to those users creating, editing and publishing more videos. CONTINUE READING

7 Tips To Remember When Trying To Make Business Connections

Many professionals often dread networking events. However, making connections and having a successful business can sometimes be one in the same. Here’s the thing, to truly perfect the art of networking and making connections, you have to practice everyday. Whether that’s talking to coworkers for a few minutes or working on your elevator pitch, be sure to find the best way to market your qualities. The key to a great business connection is sharing what you do and the goals of your company and listening to what your connection does. From there, you can figure out how both your similarities can benefit each party. Try to attend as many networking events to get a ton of practice.

How To Immediately Request A Review With Your CraftJack Lead Manager

While much of your business depends on referrals and the quality of your work, more often than not, a potential client is going to look up your information, be it on your website, social media pages or CraftJack profile. When they do, the very first thing they will look for are reviews. CONTINUE READING

Facebook For Business

More than a billion people use Facebook to connect with friends, family, brands and services that matter most to them. Marketing your business and products on Facebook is a smart decision.

The social platform has completely transformed the way customers shop and review products and services. Creating a company profile page on Facebook will help you raise awareness for your brand, increase local business and, most importantly, reach new customers and drive more sales. CONTINUE READING

Contractor Spotlight: MCS Painting & Decorating

As a lead generation company, we have a chance to work with both contractors and homeowners. As time has evolved, more and more homeowners are choosing to get more involved with their home remodeling projects. As such, they want to hire a pro that will not only get the job done efficiently, but teach them along the way. CONTINUE READING

Announcing CraftJack Lead Manager Updates: Now Offering Garage Services

CraftJack is pleased to announce the addition of another new service to the CraftJack Lead Manager. As of today, contractors can sign up for a wide array of garage services.

The added services include: CONTINUE READING

Video: Immediately Request Reviews

We are pleased to announce a new feature to the CraftJack Lead Manager where service professionals can immediately request reviews from leads. If the homeowner complies, the review would then be published on your CraftJack and ImproveNet profiles. CONTINUE READING