Announcing CraftJack Lead Manager Updates: Now Offering Landscaping Services

CraftJack is pleased to announce the addition of another new service to the CraftJack Lead Manager. As of today, our loyal CraftJack contractors can sign up for a wide array of landscaping, lawn care and sprinkler services. CONTINUE READING

How To Build Your Brand As Individual Contractors

When working as an independent contractor, it’s important to remember that you represent not only yourself, but also a company, a brand. This plays hand in hand with the success and growth of your business. Always make it as clear as possible what services you offer and be sure to advertise your area of expertise.

After you’ve brought awareness to your brand, next is showcasing the value in what you offer. Make sure to shine a light on what differentiates you from the competition, such as innovative techniques you use or rare services you offer.

Take the following steps when building your personal brand. CONTINUE READING

Video: Call Notifications

Speed is the name of the game when it comes to lead generation and a terrific way to gain a leg up on your competition is by adding the call notification feature to your CraftJack Lead Manager.

Watch below as Noah shows you how to add this essential notification feature to your account in less than three minutes! CONTINUE READING

5 Videos That Will Undoubtedly Motivate You This Slow Season

As is the case every year, the holiday season also brings about the slow season for home improvement. Homeowners often choose to focus their energy on family and personal growth. Well, the same can be said for our fantastic CraftJack contractors.

To help you get through this slow season, I have found five videos that will not only motivate you, but also show you how to become the great leader or business owner you aspire to be. CONTINUE READING

Video: How To Schedule A Follow Up

Following up is a key piece of lead generation. While we would like to get in contact with all our referrals on the first call, reality and stats show that is just not the case.

For all those referrals who you didn’t get in contact with or asked to be contacted next fall, summer, etc, the follow up function in the CraftJack Lead Manager will certainly ease your scheduling woes. CONTINUE READING

CraftJack Lead Manager Update: Now Offering Masonry & Insulation Services

CraftJack is pleased to announce the addition of two new services to the CraftJack Lead Manager. As of today, our loyal CraftJack contractors can sign up for a wide array of concrete and masonry as well as drywall and insulation services. CONTINUE READING

Video: How To Add A Promotion On Your CraftJack Profile

Everyone likes a good deal, but disseminating that promotion is easier said than done. Good thing for our eager and active contractors, CraftJack gives you the ability to add a promotion to your CraftJack profile page.

Watch below as Noah shows you how to easily add a promotional offer to your CraftJack profile page in less than five minutes. CONTINUE READING

Is It Time To Grow?

With any business, one must always ask the question, “Is it time to grow?”

Business is good. Profits are up. You are winning new jobs by the day. Nonetheless, you are starting to have problems fulfilling jobs on time. The logical solution would be to grow or hire additional employees.

Stop right there. CONTINUE READING

Why Video Is King

Video is quickly becoming the most popular form of content homeowners engage with. Video lets you provide an experience. Video is storytelling. Video brings your referrals inside your business. Video gives you the upper hand against your competition.

As simple as it is, video is king and fortunately for you, it is very easy to shoot, create, share and market. Watch below as Noah explains all the benefits of video and how you can start shooting quality videos today! CONTINUE READING

How Twitter Helps Contractors Generate Leads

Regardless if you’re on the bandwagon or not, social media has captured the attention of many of your prospective customers. As of today, approximately 51% of active Twitter users follow companies, brands or products on social networks (via Edison Research). That number is only growing.

Due to the vast amount of social media platforms, it can feel like too much of a hassle. Don’t get overwhelmed by finding at least one that’s effective in achieving your brand/company goals. For instance, Twitter users are three times more likely to follow brands than Facebook users (via Convince and Convert). So, why not hop on Twitter and see what it can do for you? CONTINUE READING