When You Should Request A Credit

Lead generation is a tricky business and we will be the first ones to admit that our system is not perfect (honestly, none are). There are certain instances when renters or disconnected phone numbers make their way into the CraftJack system. These are just two of the four instances when you should request a credit within your CraftJack Lead Manager. If you request a credit after the following four instances, CraftJack will always grant your credit request.


3 Simple Tech Tools To Stay Organized

Technology is evolving before we know it and every day, more tech tools are created that can undoubtedly make our lives simpler than ever before. Much like home design, there are those who like the more traditional route, such as the tactics I mentioned in Old School Organization Tips, and others who like the modern touch.

The new school way of staying organized is getting easier by the day. Thanks to your mobile phones or Gmail/Yahoo mail accounts, you can sync your entire schedule on all your devices. This way, you will have your schedule with you 24/7, making sure you don’t miss any valuable appointments or new referrals. Let’s make your life easier with three simple tech tools that will help you stay organized. CONTINUE READING

Old School Organization Tips

Despite the endless advances in technology, there are those of us who prefer the old school way of doing things. Whether it’s phone over email or desktop over tablet, there is still room in this world for those of us who like things the way they were. Good thing organization is one aspect of your contracting business that is not depended exclusively on technology. CONTINUE READING

Why Updated Profile Pages Are A Must

Your CraftJack profile page is your visual tagline luring potential customers in the door. Your CraftJack profile page is the first interaction a potential customer has with your company. It’s your five-second elevator speech in the form of a public profile. In case I haven’t enticed you yet, below are five reasons why you need to update your CraftJack profile page. CONTINUE READING

5 Key Stats Contractors Must Track

Nowadays, every company is obsessed with gathering as much data as they possibly can. Sadly, many don’t know what do with that data once they accumulate it. In the lead generation business, the data you or your CRM system collects is vital in judging the success of your business and lead generation service. Below are five vital reports that all contractors need to track on a weekly basis in order to judge the success of their business and lead generation service.

Note: All five stats are now part of CraftJack’s weekly performance emails. CONTINUE READING

Call and Lead Tracking: Helping You Close More Jobs

More leads equate to more business. Nevertheless, there are always slow seasons for any business and a great way to combat rough times is by tracking the status of your currents leads and following up whenever necessary. Like any good lead manager platform, contractors should always be able to track and mark the status of your current referrals. This tracking system can be the difference between lost and closed leads. CONTINUE READING

5 Items All Lead Generation Platforms Need To Provide

The New Dashboard

There are certain tools all lead generation companies need to provide. A lead generation platform, or customer relationship management (CRM) system, should make your life as easy as possible. It should be your calendar. It should be your reminder service. If should be a review platform for your past leads. With the recent updates to the CraftJack Lead Manager, we thought it would be a good time to discuss the new dashboard and why lead generation companies need to provide all of these items to ensure your ongoing success. CONTINUE READING

5 Voicemail Assumptions Contractors Need To Know

Knowing your target audience is key when leaving a voicemail message and in the lead generation industry, it can be the difference between a missed or a closed job. Contractors can’t know everything about their leads before they actually get them on the phone, but there are a few generalizations you can make when it comes to leaving a voicemail message. Knowing these general assumptions about your referrals will give you a leg up on your competition and assist you in leaving the most engaging and informative voicemail message. CONTINUE READING

Voicemail Messages Unanswered: What To Do Next

Unanswered voicemail messages can be one of the most frustrating aspects of our industry. People are busy and they don’t always have time to call back right away. In the meantime, it is important to not lose faith and instead, prepare for your follow-up calls. These are just two of the four simple steps all service providers should take when their voicemail messages go unanswered. Following our four phases will not only increase your odds of gaining more referrals, but also ease the stress of waiting for returned messages. CONTINUE READING

Why Funny Voicemail Greetings Are Great

As a business, you should always be looking for new and creative ways to get people talking about your business. Many companies, no matter what industry they are in, fail to take advantage of the simple, everyday opportunities they have to create a fun, remarkable and unforgettable experience for their customers. A funny voicemail greeting has the ability to meet all of those qualifications. CONTINUE READING