Category Archives: Videos
Video: Immediately Request Reviews
We are pleased to announce a new feature to the CraftJack Lead Manager where service professionals can immediately request reviews from leads. If the homeowner complies, the review would then be published on your CraftJack and ImproveNet profiles.
As you know, contractors need reviews. Before any project, consumers will undoubtedly look at your profile and see what past clients are saying. Likewise, our homeowners see your profiles before that first phone call. A pro with numerous positive reviews will always have the upper hand compared with those who don’t.CONTINUE READING
Video: CraftJack Now Offers Plumbing & Gutter Leads
This month, we released two new trade categories. All contractors can now sign up to receive plumbing and gutter leads. If you are a current CraftJack contractor, you can add the new services in your CraftJack Lead Manager.
If you are not currently signed up with CraftJack, you can see all plumbing categories here and all gutter and downspout categories here.CONTINUE READING
Video: How Make A Video With Your iPhone
Recently, we showed you how to create high-quality videos using smart lighting, a microphone and a computer, but unfortunately, many of you wont have access to such equipment out in the field. That is why Noah is back showing you how to create, edit and upload an excellent video with just your iPhone.
Much like your other videos, this video will be perfect for your website, CraftJack profile or social media pages.CONTINUE READING
Video: Reconnect With Old Prospects
“Don’t give up, don’t ever give up.” Those aren’t just famous words spoken by the great Jim Valvano, but words to live by in lead generation.
As Noah discusses below, following up, even when someone has shot you down for a current project, can bring new light. Just because a homeowner wasn’t ready for their flooring project in January doesn’t mean they are not interested in redoing their floors this summer.
As such, reconnecting with old customers is always a smart decision. See why and how below!CONTINUE READING
Video: New Profile Match Page
Lead generation is always a two-way street. Homeowners are coming in and contractors are coming out. Too often, we forget about the homeowner perspective and solely focus on the contractor side of the street. Not today.
CraftJack recently made some improvements to your profile as well as the profile match page homeowners see as they search for available contractors. Watch below as Noah goes over all the changes that should improve your close ratio and ROI.
If you have any questions about your profile, please email us as email@example.com.CONTINUE READING
Video: How To Schedule A Follow Up
Following up is a key piece of lead generation. While we would like to get in contact with all our referrals on the first call, reality and stats show that is just not the case.
For all those referrals who you didn’t get in contact with or asked to be contacted next fall, summer, etc, the follow up function in the CraftJack Lead Manager will certainly ease your scheduling woes.CONTINUE READING
Video: How To Contact Old Referrals
There’s never a bad time to plan ahead and earn more customers. We must always stay hungry for business, and a great way to accumulate new leads and stay busy during the slow months ahead is by ramping up your email marketing campaigns.
We discussed the importance and how-to’s of email marketing in other articles, but we also wanted to show you how you can target your past and current referrals via the CraftJack Lead Manager.CONTINUE READING