Category Archives: SP Prospects

Our phones are always on us, day and night. Mobile device usage continues to grow as new innovations are made. As of 2015, 68% of adults have smartphones and 45% own a tablet, according to Pew Research Center. These mobile devices make it easier to connect with each other online and get the information we need.

This is what CraftJack had in mind when we developed the app for our pros; getting the information needed to get the job done, fast. If you haven’t tried it yet, here’s a little bit about our mobile Pro App, exclusively for CraftJack contractors.

Just this week, CraftJack released our FREE mobile app for all contractors in the CraftJack network. Whether you have an iPhone or Android phone, all CraftJack contractors can manage their quality leads through the newest and most sophisticated lead generation app on the market.

If you’re ready to start receiving the quality leads you deserve via a brand new mobile app, give us a call at 866-456-6977 or download the app via the following links:

• iPhone: CraftJack App
• Android Phone: CraftJack App

Finding new leads is a vital part of your contracting business. Though, it’s not always easy to do. Maybe you’ve felt stuck lately on where to look for new leads or you’re running out of ideas to try. The good news is that there are still many opportunities for you to find new leads in your area. If you're new to starting a business, check out our Guide To Starting A Successful Painting Business.

Marketing is not a one size fits all idea. Just because one marketing idea worked for Company A, that does not mean it will work for Company B. As such, different companies need flexibility when it comes to advertising. If banners are not working, try social media. If SEO is not working, try lead generation. The list of advertising tactics goes on and on.

Nonetheless, there are five forms of advertising that have worked time and time again for home improvement contractors. As such, these five methods are the most effective when it comes to contractor marketing.

CraftJack now offers commercial leads to all contractors!

Since our inception in 2011, CraftJack has solely focused on residential leads. While the residential home improvement market continues to grow, so too does the commercial market. Business owners who need to make updates or repairs to their properties or facilities provide a great opportunity for contractors. Therefore, CraftJack decided the time was right to start offering commercial leads across every one of our categories:

CraftJack will soon release the very first version of our mobile app! Once the app is released, CraftJack contractors will be able to manage your quality leads through the newest and most sophisticated lead generation app on the market.

This app is designed to help you connect and manage your leads quickly and efficiently right from your mobile device.

If you’d like to take advantage of this one-of-a-kind mobile app and start receiving the quality leads you deserve, give us a call at 866-456-6977.

Here at CraftJack, we understand what’s important to you. You want to find more leads and win more jobs. Your time is valuable and we want to help you make the most of it. That’s why we’re focused exclusively on what trades are most important to you.

Not only do we offer leads in various categories, but we take it a step further by providing valuable information and tools you can use for your business. The CraftJack way means that we’re focused exclusively on your trades. Here’s how.

Don’t have the app yet? It’s free to download when you join CraftJack. Call us at 866-456-6977 to join.

1. Sort and Filter Customer Requests

Stay organized with the CraftJack Pro App. Our app will organize all your active customer requests and make it easy to see pending estimates and where follow-ups are needed.

How to do this? To sort your customer requests, open the app and go to the LEADS tab, tap the active filter or Filter button at the top of the screen, and select how you want your leads to appear.

Learn how to successfully follow up with prospective homeowners in the home service industry. Discover effective techniques and strategies to convert leads into loyal customers.

Following up on leads is a must for any business that wants to increase conversions and revenue. But converting potential customers into actual customers takes some work.

While you might be tempted to push your sales team to knuckle down and grind out that work, it's important to remember there's an art to following up. Call too many times too quickly and you alienate the prospect. Stretch the time between follow-ups too long and potential customers forget about your services or think you don't really care that much.

Good marketing takes strategic thinking and truly getting to know your audience to execute a successful marketing campaign. Marketing tactics can vary from season to season. Different strategies can be used each season to help increase your marketing efforts.

Winter

Winter means hibernation and being cooped up in the house. The winter season is when homeowners take advantage of barely going outside to get extensive indoor home improvement projects done. These can include painting, remodeling, and drywall. During the winter months, people will be searching the web more and going out less. This is the perfect opportunity to step up your digital game. If you don’t have social media accounts, this is a great time to set some up. Start with Facebook and try to engage with your current and potential customers. This is a quick, easy way to create engagement among your company’s fans.