When it comes to marketing, customer reviews are one of the most effective tools a pro has. A great review from a former customer can help you win more jobs and speak to the great work that you do.
That’s why CraftJack provides all our contractors a way to get reviews from their customers, for free. We make it easy for pros to reach out to customers and start building reviews for others to see. Reviews are important, here’s how we can help you.
If you’re ready to start winning more jobs and receiving more reviews, sign up with CraftJack today for and start getting leads from homeowners in your area.
Why Are Reviews Important?
For pros in any trade, a great review can do wonders for your business. When prospective customers are searching for the right person to hire, they’ll certainly be looking at reviews. After all, homeowners want someone who they can trust and who can do the job well. Reviews from past customers reflect that.
According to a survey by BrightLocal, 84% of people trust online reviews as much as a personal one. As more and more of our interactions happen through various places on the web, it’s easier than ever to look up a business or service to learn more about them. It’s also more important than ever for pros to grow their online reviews. CraftJack is helping you do just that.
CraftJack Makes It Easy
We know that asking for a review is an important step in obtaining one, so CraftJack makes it easy. All of our pros have access to Lead Manager, where they can use the tools to mark the status of leads. When you mark a lead “job won,” that lets us know to send an email to the homeowner in two weeks, requesting a review on your behalf. This review will appear in your CraftJack profile for other homeowners to see.
Additionally, in the upcoming CraftJack App, you’ll be able to request from there as well. Simply open up the job you’ve won and request a review right from your phone.
How To Get Great Reviews
Landing a great review should be the goal with every job. You should be thinking about this as you work and interact with the homeowner. Here are a few tips to help you get a great review.
Provide Excellent Customer Service
A good review starts with excellent customer service. From the minute you receive the lead to completing the job, you should always be looking for ways to go above and beyond for your customer. This will show them that you are giving them the best experience for the service they need.
Always Be Professional
An aspect of customer service that will help you generate positive reviews is professionalism. For many pros, this will start over the phone and then hopefully, help you land the job. Small gestures of professionalism such as showing up on time, making sure you’re taking off your shoes and calling if you’re going to be late will be greatly appreciated by the customer.
Address Customer Problems
If a customer comes to you with a question or complaint, do your best to address it thoughtfully and respectfully. After all, you are the professional. You are there to help remedy a situation and help create the home of their dreams. If a customer has a complaint about your work or the way things are being done, listen to them and try to accommodate if possible.
Ask For Reviews
One of the best things you can do to ensure a positive review is to ask for it! While it may seem unnatural at first, asking is the best way to secure a review. That’s why CraftJack provides a way to make asking for reviews as simple as possible, by automatically sending emails to the homeowner or requesting through the app.
Respond To Your Reviews
When a customer leaves a review for you on your CraftJack profile, you can respond. Positive reviews deserve a thank you and acknowledgment to help build more loyal customers. However, negative reviews may happen and if so, you must be prepared to address them. Always leave a professional response and never use curse words or harsh language. Take it upon yourself to try and redeem the situation by asking the customer what you can do to make it better. This goes a long way and could end up turning that negative review into a positive one.
We know that you have a lot on your to-do list. That’s why we try to make your job a little bit easier. CraftJack offers contractors reviews for free and easy ways to ask homeowners to leave a review once the work is completed. That way, you’re making the most of your CraftJack leads and creating a more successful business.
Want to learn more about what sets CraftJack apart from other lead generation services? Read The CraftJack Way: Quality Leads Generated In Real Time.