Where Do CraftJack’s Leads Come From?

Where Do Leads Come From

If you’ve been with CraftJack for a long time or maybe just starting out, you might be wondering where we get our leads from. After all, one of our big benefits at CraftJack is qualified, verified leads. I assure you, it’s not magic! I’m here to share where leads come from.

Many of our leads come from various sources and transparency is key. I’ll share how CraftJack connects you with homeowners who are looking for your services.

Are you a pro looking for more leads in your area? Sign up with CraftJack today.


One of the biggest ways we generate leads is through our site ImproveNet.com. If you’ve never been, head on over and check it out. We use articles, cost guides and project calculators to reach homeowners and have them submit a lead through our system. We even highlight contractors in the “Pros Near Me” section.

“CraftJack generates leads when homeowners search the web for a specific home improvement service they are looking to start on their house when they need assistance from a pro” Peter Swanson, senior account manager and team lead at CraftJack, said. “The homeowner would visit one the websites CraftJack owns, such as Improvenet.com. ImproveNet can be a great resource for homeowners if they are looking for info about home improvement services, as well as connecting with contractors.”

Not only that, we’re constantly communicating with homeowners through our YouTube channel and newsletter. This way, we are top of mind when they need to find a pro in their area.

Check out the video above to see more.


We also connect with homeowners through our trade pages, such as localremodelingquotes.com. Here, a customer is able to submit their information and find contractors in their area, instantly. These sites make it easy for homeowners to find the exact service they are looking for and hopefully get matched with you!

“CraftJack has a number of ways we verify leads, but it really starts with the technology of our microsites. A comprehensive, yet easy to navigate questionnaire helps filter serious homeowners through, then we utilize public records to make sure their information is correct,” Swanson said.

Quality Leads

Above all, CraftJack values verified and quality leads in real time. It’s one of our unique benefits. We’re doing the work of finding the leads, so all you have to do is win the job and get started.

If you ever have a question or an issue with lead, don’t hesitate to reach out to your account manager. They can help you with credits or get a better understanding of what the homeowner will need out of a project. We’re here to help your business succeed.

Win The Job

If you’re new to lead generation, it’s important to note that while we’re working hard to find quality leads near you, when you receive the lead from CraftJack, it’s up to you to win the job. Here are a few ways you can do that:

  • Call within the first 30 minutes of receiving the lead. When you do this, you’ll receive CraftJack’s Speed-To-Call discount!
  • Have your sales pitch ready. What makes your business different?
  • Show up to your estimate on time and dressed professionally.
  • If you’re running late, be sure to communicate with the homeowner.

Though these tips seem small, they can actually make a big difference when it comes time to win the job.


As you can see, we value quality leads here at CraftJack and we’re working hard to find you the jobs you want in your area. So sign up with CraftJack today and start getting more leads for your business.

Want to learn more about why CraftJack is the right lead generation service for you? Read How To Use CraftJack’s Tools.