What Every Long-Lasting Contractor Business Needs

Make sure your home service company goes the distance by avoiding common small business pitfalls and mastering the essential skills required to succeed long-term.

If you're looking to start a business or you need tips to ensure your home service company goes the distance, you've come to the right place. Keeping your business afloat is a balancing act between avoiding common small business pitfalls and establishing effective processes and procedures.

In this article, you'll learn about the main reasons many small businesses in the home improvement sector fail. Plus, you'll discover advice about what to focus on to help you avoid common pitfalls. 


Los 5 Mayores Beneficios De Utilizar Un Sistema CRM En Su Empresa

Uno de los comentarios más comunes que hacen los contratistas que trabajan con un sistema CRM es que no pueden imaginar cómo podían funcionar sus empresas antes de implementarlo. Adicionalmente comentan que les encanta la estructura y organización que les proporciona, ya que un sistema CRM mantiene todo lo que se relaciona con la gestión de la relación con sus clientes en un solo sitio, incluyendo datos, notas, métrica y mucho más

Un sistema CRM le ayuda a las empresas a dirigirse a audiencias específicas mientras establecen calificaciones y alertas que se basan en la actividad de prospectos o clientes individuales. Al mismo tiempo permite trabajar de manera proactiva con sus contactos, lo que ayuda a mantener la relación. Por si fuera poco, un sistema CRM puede ser utilizado a lo largo de todas las áreas de su empresa, lo que permite que todos aquellos empleados que tratan directamente con los clientes tengan los datos necesarios para crear excelentes experiencias para los ellos.


Building A Team That Generates Leads

Your team can be an excellent resource for lead generation. Learn more about how to build a team that keeps the leads rolling in.

Customer satisfaction is a known contributor to business success, but continuing to build on a strong customer base is the key to growth and longevity. At the management level, lead generation is a top priority to keep cash flowing steadily into the company and ensure employees have the hours they need to support themselves and their families.

Although there are several actions managers can take to attract new clients, referrals are one of the most powerful lead sources available, and tapping into this resource requires a focus on the customer experience. To really make an impact that will turn your customers into future recommendations, the most critical investment you can make is creating a team that knows how to impress your clients and generate the leads your company needs.


¿Qué Es Un Sistema CRM?

CRM, que significa “Gestión De Relaciones Con Los Clientes” o “Customer Relationship Management” en inglés, es un sistema de software que permite que los dueños de empresas administren de forma sencilla todas las comunicaciones con sus clientes al tiempo que nutren las relaciones con sus clientes y prospectos. Este sistema está diseñado para reemplazar la gran cantidad de bases de datos, hojas de cálculo y aplicaciones que muchas empresas utilizan para contabilizar los datos de sus clientes, lo que resulta en un mejor manejo de su tiempo de forma más organizada y eficiente.


Five Ways To Manage Employees Across Job Sites

Discover how to manage employees at remote job sites as your home services company grows with this handy guide from CraftJack.

When a business has multiple sites, managing employees can become challenging. The lack of face-to-face contact and the inability to inspect sites in person creates a disconnect between management and construction employees. Fortunately, there are smart strategies managers can use to stay connected with their workers and keep them engaged.

While you manage your employees, we'll help you manage your leads. Sign up with CraftJack today and find more home service leads in your area.


The Dos & Don’ts Of Estimates

Though every job is different, contractors should be willing and ready to provide estimates to their customers. Knowing what to present and how to present them can be tricky, especially when you’re trying to land the job.

Providing an estimate can be the hardest part of the business. Your estimate needs to be high enough to make a profit, but low enough to win the job. These tips below will help you create a good estimate and win the job.

To gather information on the project, you’ll need to have a conversation with the customer. Some clients are already aware of what they need and can provide you with information over the phone. However, it’s always a good idea to see the job in person, as customers can leave out important details. In all situations, this is your first impression with the client, so you’ll want to provide them with great customer service.


What Are Home Service Employees Looking For At Work?

Provide home service employees with opportunities to learn and develop to engage them and make them passionate about working for you. Discover how and learn other ways to inspire and retain your workforce. 

The Great Resignation and increasingly competitive markets mean it's harder to attract and retain home service contractors than ever. Employees have more choices, so they can be more selective about the company they work for. The idea of a job for life is almost entirely extinct, but without relying on loyalty, how do you retain employees? 


Cómo Establecer Una Empresa Electricista En Florida

Si usted está leyendo este artículo, es muy probable que esté pensando en abrir su propia empresa electricista. Hacerlo podría parecer sencillo, sin embargo, antes de abrir sus puertas al público hay algunos pasos que debe dar y requisitos que debe cumplir para operar en el estado de Florida. A continuación le mostramos cuales son. 

En CraftJack estamos conscientes de que establecer una empresa puede ser un proceso confuso y largo, especialmente si es su primera vez. Es por eso que le invitamos a ponerse en contacto con nosotros para ver de cuantas maneras le podemos ayudar a cumplir ese sueño. 


8 Best Practices For Your Regional Business

Discover eight tips to help you grow your regional business. Home service contractors with multiple business locations can refine their online presence and expand their reach using expert advice from CraftJack.  

Search engines and lead generation websites have made it easier than ever for regional businesses to attract customers. The internet is an astounding tool for business growth, but few contractors know how to truly harness the power of digital marketing.

Branding, market research, and consistently excellent customer service are more important than ever. With multiple channels for feedback, such as review sites and social media, and more competition, you need to work hard to stand out. Use the following eight tips to optimize your home service company's online presence.


How To Get More Referrals

To succeed as a home service professional, you need a steady stream of referrals. Keep reading to learn how to get more sales leads without a lot of extra stress.

No matter how much you spend on marketing each year, customers are one of the best sources of sales leads for contractors. Many people don't trust brochures and websites, but they do trust their friends and family members. As a result, they're more likely to call you if someone recommends your services than they would be if they just happened to see an ad for your business. Keep reading to learn how to generate more leads.