Author Archives: Tim McKenna
It’s important to remember that your marketing matters for lead generation. Let’s look at cleaning up your online presence and sprucing up what you are doing online to make your business thrive and grow. It’s really a good idea for every business to spend time bi-annually or quarterly tidying up their online presence and monitoring their online reputation on a daily/weekly basis.
With all the jobs you have lined up that may seem like a daunting task, but it is an essential cog. Try these simple tips for spring cleaning your business’s “online house” and make your business shine!CONTINUE READING
There’s nothing quite like a professionally painted room. You’ve got your techniques down pat — from sanding and scraping to wall prep, roller tricks, custom color mixing, and bespoke techniques. You have what it takes to transform any room from drab to fab. But what about painting leads?
Want more painting leads? Sign up with CraftJack to connect with homeowners near you.CONTINUE READING
When individuals needed contractors, they used to flip through the Yellow Pages to find a local business or asked their neighbors and friends for recommendations. Today, they simply plug the services they need into Google and look for a local listing. If your business doesn’t have an online presence, you may miss new and vital connections with your clients. CraftJack can help your business flourish with an online reputation management tool. Get started today.CONTINUE READING
Other than being a master of your trade, three of the most important aspects of a successful landscaping business are: having quality lead generation, bidding jobs correctly, and landing the job. Many contractors are top-notch tradesmen but may not know how to generate more landscaping leads.
Another scenario is they have the landscaping leads, but they may not bid accurately and end up losing money, or they bid too high and don’t get the referrals and repeat customers they would with a more accurate estimate. Here are some tricks of the landscaping trade.CONTINUE READING
This summer looks different for many, with more people staying home due to COVID-19. The pandemic has certainly changed plans for many, but what does this mean for you and your business?
We wanted to know some of these answers to help your business continue to grow even during these unprecedented times. In early May, we sent out a survey to both Contractors and our network of homeowners to see how coronavirus has impacted them and what the outlook is for the future. In today’s webinar, we’ll be presenting some of our results and what that means for you. Take a look at the video below.CONTINUE READING
As you know, many states are under shelter-in-place orders, allowing only essential businesses and entities to remain open. We are all learning that the word ‘essential’ is a very ambiguous term and each state’s definition is ever-changing. Not to mention, many businesses are taking advantage of loopholes in policy changes, making it hard to know which way is up and which way is down.
Disregarding orders can lead to massive fines, license removal, and mandatory business closure. While we can’t eliminate the gray area, we can try to make things somewhat black and white.CONTINUE READING
While it can be a bit difficult to see out in front of our feet these days, it is important for us to remember that brighter and more prosperous days are ahead. Planning for the future during this crisis is one of the best things we can do for our business, for our wellness, and for the future of the American economy.
While to the naked eye, the shutdown has by all appearances put a stop to economic activities. However, the data shows that in reality, homeowners are still shopping, a lot. One thing they are shopping for is contractors for the many projects that have become extremely prominent form many days spent at home. This increase in demand means that it’s a prime opportunity for contractors to wrangle up a number of future jobs.CONTINUE READING
Even the most successful contractors have to deal with customers who may be challenging to sell to. Chances are these customers aren’t doing it on purpose, but either way, it costs your business time and money. Here are some common situations everyone has to deal with at one point or another and how to overcome them.
Are you ready to connect with more customers in your area? Sign up with CraftJack today and find more contractor job opportunities near you.CONTINUE READING
As a business owner, you face a number of challenges every day. This can take your focus away from the business of getting new jobs and growing your business.
From administrative tasks to customer follow up chances are somethings are just slipping through the cracks. But how do you fix the issue? What do you do when you aren’t ready to grow your staff? Hire a virtual assistant- it might be the best thing you do to grow your business.
Are you ready to find more leads in your area? Sign up with CraftJack today.CONTINUE READING