Category Archives: Business Tips

Essential New HVAC Technologies

HVAC systems aren’t just a luxury — they’re an essential part of day-to-day life, especially if you live somewhere that tends to be warm and humid. As a contractor, you want to provide your clients with the best HVAC systems you can, and that means staying up to date with HVAC technology trends.

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How Advanced Plumbing Technology Helps You Better Serve Your Clients

As a plumbing contractor, reputation is everything, and the way to get a good reputation is to keep your customers happy. Providing a smooth, hassle-free, efficient experience helps you keep your customers happy and could generate new business. Embrace advanced plumbing technology and stay ahead of the curve when it comes to service and quality.

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Understanding ROI & Your Business Reputation

Many contractors recognize how important their reputation is. Some might think that this only has to do with their reputation within the community, but this isn’t the case now. The prevalence of people turning online to find out more about businesses means every contractor needs to think about how their online reputation can impact their business.

Your company’s online reputation can directly impact the business’s financial bottom line. There are several ways this can happen. They all prove that protecting your reputation as a reliable contractor is paramount if you want to maximize the return on your investment.


¿Cómo crear un presupuesto para mercadotecnia?

El construir una empresa exitosa casi siempre involucra promocionar su producto, servicio o a usted mismo de manera efectiva. Sin embargo es ampliamente sabido que muchas empresas cometen el error de no invertir lo suficiente en sus esfuerzos por alcanzar a sus clientes. En lugar de eso gastan dinero de forma excesiva al tratar de llegar a un grupo específico. Por ejemplo, si su grupo objetivo es el de consumidores mayores de edad, el dinero de mercadotecnia gastado en campañas para redes sociales podría no ser efectivo al momento de alcanzarlos.


How To Create SMART Goals

No matter what type of business you run, it’s important to set goals. Your goals keep you focused on what you want to achieve and make it easier for employees to understand why their work is important. If you’re ready to start setting goals, keep reading to learn more about SMART goals and why you should use them.

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The SMART goals acronym stands for specific, measurable, attainable, relevant, and time-based. Using the SMART framework is important to stay organized and give your team a sense of direction. Imagine what would happen if you set a generic goal like “get more customers.” The statement says nothing about how many new customers you want to get, how long you plan to focus on the goal, or whether your company is even capable of reaching the goal. Generic goals also leave employees wondering about how their work roles fit into your plans for the organization.


5 Quality Control Tips For A Better Reputation

Online reviews are one of the most important marketing tools available, whether you offer quality pest control or custom woodworking services. Potential customers tend to trust reviews more than advertisements because they come from real people who’ve used your services. Reviews are also free, making them especially helpful for small teams of contractors that don’t have the marketing budget to compete with big firms. If you want customers to write positive reviews of your business, one of the most important things you can do is focus on quality control.


Best Apps For Contractors

Mobile apps make it easier for construction professionals to track their time, prepare estimates, and stay organized. With one of the best apps for contractors, you’ll save time on administrative activities, leaving you with more time to talk to potential customers and win more jobs. Check out the top apps for contractors to determine which one’s right for you.

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¿Por Qué Es Importante La Reputación De Su Negocio?

 La reputación de una empresa es un tema realmente importante. El poder lograr el mayor nivel de éxito lo primero que una empresa debe hacer es poner atención especial a su reputación debido a que una buena reputación empresarial abrirá las puertas a más y mejores oportunidades, al igual que permitir un acceso total a una base de clientes ideales. Pero ¿Qué es la reputación y cómo se puede mejorar para impulsar el crecimiento de su negocio? Continúe leyendo para aprender al respecto del enorme valor de una buena reputación empresarial y lo necesario para mejorar la suya. En CraftJack podemos ayudarle a mejorar su reputación empresarial al tiempo en que usted crece su negocio. Averigue cómo hacerlo hoy mismo.


5 Maneras de Hacer Crecer Su Negocio En El 2021

El 2020 fue un año inédito con todos los sucesos relacionados a la pandemia y todos aquellos retos presentados por nuestras vidas cotidianas, es imposible creer que podríamos haber predicho lo que iba a suceder. Pero con los grandes avances que trae el 2021, podemos pronosticar que habrá un crecimiento económico que beneficiará de formas distintas a  las empresas contratistas que apenas estén pensando en impulsar un crecimiento empresarial o bien que ya lo tengan planeado desde hace un tiempo.  Pero ¿Cómo puede un contratista hacer crecer su negocio en el 2021 con todos los retos que pudieran presentarse en un mundo que ya no es el mismo de  hace un año?


The Difference Between Proactive & Reactive Customer Service

For as long as business has been a thing, most companies have approached customer service from a reactive perspective. That is, they respond to consumer queries, concerns and issues as they arise. The digital revolution means people have increased access to a greater number of products and services than ever — which also means a more competitive marketplace.

Are you ready to find more customers in your area? Sign up with CraftJack today.