Author Archives: Jaclyn Crawford
If you’re considering selling your home or are ready to improve your curb appeal, there’s plenty you can do to make your home beautiful. A major change could be changing the color of your home.
However, it’s not a decision you’ll want to make lightly. An exterior paint job is an investment that can change the entire look of your home for good. Choosing the right colors can sometimes be the most difficult part of any paint project. To help, here are a few suggestions on the best exterior house colors. CONTINUE READING
Everyone has a different story of success, and here at CraftJack we’re happy to be a part of it. On today’s contractor spotlight, we’re highlighting Watson Construction & Sales, who has been taking advantage of all the great benefits our lead generation company can provide. CONTINUE READING
If you’ve been in the industry for a few years, you may have heard a few things about lead generation. It’s time to clear up the mystery of what’s the truth and what’s a lie behind lead generation.
Here are some of the common thoughts we here about lead generation here at CraftJack and the truth behind them. By better understanding what leads are, you can benefit your business. CONTINUE READING
So you’ve evaluated the project and created the estimate for the homeowner. Next is the follow-up. The goal here is to have one last pitch ready to close the sale. However, often times, contractors may receive pushback on specific aspects of the project. It’s you’re job to work with them to help them overcome their fears and objections.
Homeowner concerns come in all different forms; sometimes it’s about timing and other times it may be about cost. Here are a few ways you can respond to common homeowner objections. CONTINUE READING
I’m sure you’ve been there, a lead comes through and might be weeks or months out from starting the project. While having the instant gratification of getting a homeowner to start their job soon is great, more often than not, homeowners are still gathering information, such as cost and time estimates, on their project.
Instead of dismissing them as a job lost, start building a relationship with them that can help you win the job in the end. Here’s how you can turn a long-term opportunity into a job.
When you think about growing your business, what are some ideas that come to mind? You could try to put out fliers so local homeowners can see it, or utilize social media to reach out to new customers in your service area. At the heart of all these efforts, you’re looking for new leads, or opportunities, to win more jobs.
When you think of “lead” and “lead generation service,” can you define what they are? Having the proper definition can often help your expectations when it comes to what jobs you’ll win. To help you, here’s some insight into how we define leads here at CraftJack. CONTINUE READING
As a lead generation company, CraftJack is not only here to help you connect with homeowners in your area, but also here to help your business thrive. Our staff gets excited when we hear about your success stories, and even more so when we get to share them.
Today, CraftJack is featuring Benshine’s Junk Removal. They’ve been a CraftJack pro since February 2019 and have some tips for success to share with you today.
From meeting a new customer in person to getting contact info online, leads come in many different forms. Sometimes, it seems like these new opportunities can’t come fast enough while other times, it can be overwhelming.
“Leads” is a simple term that has very complex thought and strategy behind it. In this new series, we’ll explore all aspects of lead generation and how you can better your business by finding the right jobs for you. CONTINUE READING
When you start working with a new customer, it’s more than just a job. You have the chance to win over a customer for life. That’s why it’s important to build trust from the minute they answer the phone.
Transparency is vital when looking to build trust. Both parties involved must communicate effectively to ensure a good working relationship. Here are a few ways you can grow customer and contractor transparency. CONTINUE READING
When you see a new opportunity for a job, there’s a lot that you can do to help you win the work. Getting in touch with the homeowner quickly, answering any questions and referring them to your updated website are all a few things that can help win the job. However, an itemized quote can be what really sets you apart from other contractors.
While providing an itemized quote does take time, it can be what helps you to win the job and even gain a repeat customer. If you’re ready to put together an estimate that will impress, here are a few tips.